2d. Discuss in-depth the newest trends & issues pertaining to it and relate to how it has altered communication in a new media ecosystem.

The internet nowadays has brought human life to a whole new level; it has also altered the traditional way of writing and publishing in the media that is subsequently easing human life. Naughton (2006) describes this statement as “all ‘old’ media were new media once.” The new forms of media publishing are now available anywhere and easily accessible on the internet. And here I am going to show a few which are:

1. Micro blog
2. E-news/ E-magazines/E-books
3. Videolog/

Mirco blog is defined as short posts that are kept together by common authorship and it is controlled by the author, Böhringer (2009). Besides, Macmillan Dictionary (2009) also stated that “the appeal of microblogging is its immediacy and portability, with updates which can be sent or received in a variety of ways including on mobile, handheld devices.”


Take Twitter for example. It is an aggregation of a microblogging tool and social networking sites that is used to enhance the relationship among people by adding followers or the other way round. The limitation of characters is also one component that makes it a micro blog.

(Source: social networking software, 2008)

(Source: ETCleanFuels.org, 2010)

E-news/E-zine/ E-books are also a form of media that publishes articles in electronic format through the internet (bookjobs.com, 2010). In short, information can be obtained by anyone around the world as long as the internet connection is available.

News article in Malaysia that is posted on the internet.

(Source: sun organization, 2009)

(Source:edwardkhoo, 2009)

Videolog or Vlog is one of a well known form of publishing media that sends information through videos and it is commentary by the public. As described by Idweaver (2010), it offers a genuine platform in communicating and researching target audience.

 

(Justice for Altantuya and Dignity for Malaysia)

References:

• Henry A 2007, 10 Micro-Blogging Tools to Compared, Read The Web, viewed on 16th April 2010, <http://www.readwriteweb.com/archives/10_micro-blogging_tools_compared.php>

• Böhringer M 2009, "Really Social Syndication: A Conceptual Viewed on Microblogging", Sprouts: working Papers on Information Systems, viewed 16th April 2010, <http://www.readwriteweb.com/archives/10_micro-blogging_tools_compared.php>

• Naughton J 2006, Blogging and the Emerging Media Ecosystem, viewed 16th April 2010, <http://reutersinstitute.politics.ox.ac.uk/fileadmin/documents/discussion/blogging.pdf>

• Bookjobs.com 2010, About Publishing: Types of Publishing, viewed 16th April 2010, <http://www.bookjobs.com/page.php?prmID=8>

• IDweaver 2010, Blog/ Vblog (video blog), viewed 16th April 2010, <http://www.idweaver.com/EN/glossary/vlog.aspx>